Polar Anchor is a demo build for a freight forwarding and logistics business. It covers the full brand surface — service pages, import/export, vehicle handling, warehousing — with a working quote flow and structured metadata. Built to show Una Labs can handle verticals with more complex service architecture.
Enterprise Intake Automation
In Progress68%
Milestone tracker
Kickoff & discovery
Apr 3
Intake form live
Apr 7
Email sequences configured
Apr 11
CRM integration
Apr 15
Final handoff & sign-off
Apr 18
3/4
Deliverables done
0
Blockers
3d
Until sign-off
4 services
Fully scoped
Commercial cargo, import/export, vehicle shipping, and warehousing — each with its own page structure.
Quote flow
End to end
Customer quote requests wired from form to API.
Schema
FreightForwarder
Structured data and local SEO built in across the site.
A freight and logistics company has multiple service lines, each requiring its own clear value proposition and call to action. Building a site that holds that complexity without becoming confusing requires structural thinking, not just visual design.
Polar Anchor shows Una Labs can handle the structural complexity of a multi-service business. The service hierarchy, the trust language, and the operational flow all needed deliberate thinking — not just a template swap.
These are the parts of the build that make the case study useful as proof, not just a screenshot gallery.
Commercial cargo, import/export, vehicle shipping, and warehousing — each presented as a distinct, fully scoped service.
End-to-end quote request flow from the customer-facing form through to an API route the business can act on.
Brand-aware header, footer, service pages, about, contact, and local SEO metadata across all routes.
These related pages connect the case study back to the actual Una Labs operating model.
Another demo vertical build for a local service business — same delivery standard, simpler service structure.
A live operational system that handles real-world logistics flow for Ottawa roadside assistance.
Start with activation. Get a scoped brief. Approve the plan. Move into build with proof. Clear phases, clear payment, no ambiguity.
Activation covers scope and planning. Build deposit comes after approval.